Apple CEO Tim Cook was lambasted for green-lighting an ad for the company’s revamped iPad that showed instruments such as a piano, guitar and trumpet crushed by a giant hydraulic press.

Editor’s Note: Bill Carter covered the media business for more than 25 years at The New York Times. He has also been a contributor to CNN, and the author of four books about television ...

En el Apple Event pudimos ver varios lanzamientos, todos enfocados a trabajos de diseño y creación de contenido. Vimos una nueva generación del iPad Air, que tendrá un tamaño de 13 pulgadas y ...

As one of the world's most profitable companies, there's no doubt Apple has a lot of money to spend on adverts. And nowhere is this more apparent than in its latest advert, plugging the new £ ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Apple has apologised for an advert showing musical instruments, artistic tools and games being crushed by a ...

Apple's ad for the new iPad Pro shows various artistic tools being crushed. It feels off. It hit a nerve: People are concerned with human creativity being replaced by tech, like the iPad.

La compañía de Cupertino tiene productos y servicios para todos los públicos, aunque es especialmente conocida por reinar en la categoría de relojes inteligentes y tabletas. En esta ocasión ...

Apple tiene un extenso historial en el mundo publicitario, con algunas piezas recordadas y aplaudidas, entre ellas el celebrado Think Diferent narrado por Steve Jobs, y 1984, que se emitió en el ...

Booking Holdings Inc.’s travel services platform became the latest technology business to be targeted by the European Union’s crackdown on technology firms’ market power. The move means the ...

Apple dio a conocer hoy sus renovados modelos de iPad. Más versátiles y potentes, las nuevas tablets vendrán en dos tamaños y contarán con capacidades de IA, cámara frontal apaisada y ...

Apple unveiled a new artificial intelligence-focused iPad Pro and a larger iPad Air, aiming to reinvigorate a tablet line-up that has languished over the past two years. At an online launch event ...

Los de Cupertino han presentado hoy una nueva generación de sus iPads Pro, las tabletas más potentes y delgadas de la historia de Apple. Y los californianos han completado la gama de ...