Mit seinem neuesten Werbeclip ist Apple über das Ziel hinausgeschossen und räumt nun auch selbst eine Fehleinschätzung ein. Das berichteten zumindest die US-Branchenexperten von Ad Age .
Apple protzt mit dem iPad Pro und bläst das iPad Air auf. Wir haben getestet, welche Neuerungen sich im Alltag bemerkbar machen, und sind dabei über mehrere Fehlstellen gestolpert.
Apple CEO Tim Cook was lambasted for green-lighting an ad for the company’s revamped iPad that showed instruments such as a piano, guitar and trumpet crushed by a giant hydraulic press.
Apple is apologizing: that ad for the new iPad Pro with the all-powerful hydraulic press squeezing every element of culture and human experience into one wafer-thin device may have been a tad ill ...
As one of the world's most profitable companies, there's no doubt Apple has a lot of money to spend on adverts. And nowhere is this more apparent than in its latest advert, plugging the new £ ...
Apple's ad for the new iPad Pro shows various artistic tools being crushed. It feels off. It hit a nerve: People are concerned with human creativity being replaced by tech, like the iPad.
Apple has apologised for a controversial advert plugging its new iPad following a fierce online backlash. The one-minute clip shows a collection of artistic objects – including paints, books and ...
Booking Holdings Inc.’s travel services platform became the latest technology business to be targeted by the European Union’s crackdown on technology firms’ market power. The move means the ...
Add articles to your saved list and come back to them any time. Though Apple’s announcement of new iPads and accessories overnight took the form of a pre-recorded streaming broadcast, it was ...
A newly released ad promoting Apple's new iPad Pro has struck quite a nerve online. The ad, which was released by the tech giant Tuesday, shows a hydraulic press crushing just about every creative ...
An advert by Apple for its new iPad tablet showing musical instruments, artistic tools, and games being crushed by a giant hydraulic press has been attacked for cultural insensitivity in an online ...
Der Vorstellung der neuen iPad-Pro-Generation ging eine jahrelange Entwicklungsarbeit voraus. Die jüngste OLED-Display-Evolution lautet Tandem OLED. Wer die Display-Entwicklung im Mac- und iPad ...