"A tax that increases with the level of engagement would give platforms a financial reason to discourage excessive use and the spread of harmful content." ...

Nielsen's effort to show a complete picture with its new "Media Distributor Gauge" totals all viewing from all platforms - ...

Worldwide birth rates are below the level needed to maintain a steady population. How can kid- and family-focused brands adapt to a world with … Read the whole story ...

Universal Music Group has uploaded its artists' music back on TikTok, including Billie Eilish's discography. Upon the release ...

AI and cloud computing are two areas within Microsoft that have major support behind advertising and marketing.

As tensions between the U.S. and China escalate, Microsoft is asking hundreds of its China-based employees working on artificial intelligence (AI) and cloud-computing projects to consider ...

The integration of voice and video features translates to a fully active AI assistant, with broad implications for our industry. Read the whole story ...

"This is not a conclusion," Advertising Research Foundation Chief Research Officer Paul Donato said, describing it as a ...

Traffic data on the day OpenAI made its last announcement shows another daily peak, according to Similarweb data, and the ...

Youth culture brand Complex has acquired Noah Callahan-Bever’s media firm Idea Generation. And Callahan-Bever, who formerly was an EVP at Def Jam Records and the editor in chief and chief content ...

WBD announced advanced ad products for its Max streamer at its upfront event, including shoppable ads, advanced contextual ...

In its upfront presentation, WBD announced a number of advanced ad products for its Max streamer, including shoppable ads, ...