Upfront TV media buyers expect a soft overall marketplace again, according to media agency execs at the MediaPost Outfront ...
The French digital transformation and data consultancy firm was founded in 2016 by Mathias Chaumon. Its offering is ...
Meta is testing new ways to help protect younger Instagram users from falling victim to various forms of intimate image abuse ...
YouTube is unveiling in-stream shopping tools to facilitate new ways for creators to show off products, push purchase ...
The Dove brand has just placed a substantial stake in the battleground over the use of AI in media. In a campaign called “Keep Beauty Real”, the brand released a 2-minute videoshowing how AI can ...
Thanks to the company’s new CoHostAI.technology, listeners can call in and talk directly with AI, the company says. These ...
Tatari CEO Philip Inghelbrecht shared data Friday to show just how much brands could save when buying TV media direct rather than programmatically.
The company cited continuing new business tailwinds, a rebounding technology sector and double-digit growth in its Epsilon ...
Driven by price hikes and "perceived lack of value for the cost," 52% of consumers have canceled or dropped at least one ...
To raise awareness of the new menu, beginning April 15 and running through April 28, the company is offering new and existing ...
The online Sleep Survey, launched mid-March in conjunction with Abbvie,"delves into the often-overlooked realities of how ...
GLAAD's findings show that anti-trans content -- often violent -- is all over Meta's platforms. What does this mean for ...