The National Environment Agency and its partners are encouraging Singaporeans to make environmentally friendly choices in ...

Dearest gentle reader, with the upcoming June BTO sales launch upon us, it is with great pleasure that MARKETING-INTERACTIVE ...

The use of AI in campaigns has become increasingly prevalent and in tandem, consumer awareness of the tell-tale signs of ...

Tech company Samsung has released a short ad in response to the backlash it's competition, Apple, got for an ad it did for its new 13-inch iPad Pro that landed badly with viewers.

Beverage company Yeo Hiap Seng, better known as Yeo’s, has launched a new special edition Orchid Chrysanthemum Tea and ...

As more companies consider adopting AI into their operations, 83% of businesses decision makers are optimistic about AI only ...

Chan will be based at the company's headquarters in Singapore and will be responsible for leading consumer marketing and ...

Mr Lawrence Wong is now the new prime minister of Singapore, following former prime minister's Lee Hsien Loong's two ...

Google and the Singapore Tourism Board (STB) are expanding their partnership by developing location-based AR experiences that ...

Netflix has announced plans to launch an in-house advertising technology platform by the end of 2025 as it aims to give ...

The highly anticipated reveal of the finalists for the esteemed Loyalty and Engagement Awards 2024, hosted by ...

Global integrated marketing and communications agency, FINN Partners, has promoted its senior partner Annouchka Behrmann ...