SALT LAKE CITY, May 20, 2024 -- Kent Outdoors, helping people in the pursuit of outdoor adventures for more than 60 years, today announces it has closed on the sale of Kona Bikes to a group led by ...
The founders of Kona Bicycles have repurchased the brand they sold to private equity-backed Kent Outdoors in December 2021.
Turns out there are a lot of details to work out when acquiring and relaunching a global bike brand. Here are some takeaways.