For the first time, spectators will be able to sip the official beer of the Olympic Games. But the tipple won't go to their ...

L iveMode, the Brazilian sports marketing agency, has accepted investment from the General Atlantic (US growth equity) and XP ...

General Atlantic has made a minority investment in LiveMode, a Brazilian sports marketing agency. No financial terms were disclosed. XP Private Equity also participated in the investment.

LiveMode's rights-holder partners include FIFA, UEFA, the International Olympic Committee, Federação Paulista de Futebol, Athletico Paranaense, and the Brazilian Olympic Committee, among others.

Many female athletes are not pleased with a high-cut leotard designed for the U.S. women’s track-and-field team.

FIFA is set to create dozens of new committees and expert panels, reversing a governance reform passed in 2016 when the world ...

Ahead of the 2024 Paris Olympics, officials have detected alarming levels of pollution in the Seine river. Multiple open ...

Ledecky is the three-time defending Olympic champ in the event, setting up an underwater battle to watch in Paris. 64. At the 2023 world championships in October, Brazilian gymnast Rebeca Andrade ...

In the run-up to the Games, the number of stores selling souvenirs and Olympic-related products is increasing, attracting ...

Morgan exited the Wave’s 1-0 loss to the Orlando Pride early last weekend with an ankle injury that might hamper her Olympic prospects.

A 15-member review panel chaired by veteran Olympic lawyer François ... worked on with Real Madrid's Brazilian forward Vinícius Júnior. FIFA has just one committee overseeing organisation ...