Apple Inc. is challenging a €1.8 billion ($1.9 billion) fine levied by the European Union for thwarting fair competition from ...

Apple is apologizing: that ad for the new iPad Pro with the all-powerful hydraulic press squeezing every element of culture and human experience into one wafer-thin device may have been a tad ill ...

Apple CEO Tim Cook was lambasted for green-lighting an ad for the company’s revamped iPad that showed instruments such as a piano, guitar and trumpet crushed by a giant hydraulic press.

Apple's ad for the new iPad Pro shows various artistic tools being crushed. It feels off. It hit a nerve: People are concerned with human creativity being replaced by tech, like the iPad.

Booking Holdings Inc.’s travel services platform became the latest technology business to be targeted by the European Union’s crackdown on technology firms’ market power. The move means the ...

An advert by Apple for its new iPad tablet showing musical instruments, artistic tools, and games being crushed by a giant hydraulic press has been attacked for cultural insensitivity in an online ...

A newly released ad promoting Apple's new iPad Pro has struck quite a nerve online. The ad, which was released by the tech giant Tuesday, shows a hydraulic press crushing just about every creative ...

As one of the world's most profitable companies, there's no doubt Apple has a lot of money to spend on adverts. And nowhere is this more apparent than in its latest advert, plugging the new £ ...

At its iPad event today, Apple announced its new iPad Pro tablets, powered by its new M4 chips, the fourth generation of its custom SoCs. The new chips feature a new display engine, as well as a ...

UPDATE, 3:08 PM: Apple CEO Tim Cook‘s X post on the much condemned “Crush” ad for the new iPad Pro has been viewed around 53 million times and the in-house produced promo is still on the ...