T-Mobile teams up with Snoop Dogg and Kai Cenat for a football-themed TV spot, “Dude With Sign” promotes Doritos’ Super Bowl ...
Levi’s appears to be building on its Beyoncé song shoutout from earlier this year with a potential collab with the superstar.
Google’s generative AI helps agencies build and optimize campaigns, increasing the scope, scale, and ultimately the success ...
The TV exec writes about his path to founding a minority-owned FAST channel reaching a multicultural audience.
The future of marketing is all about answers. As AI-driven answer engines become the norm, brands must adapt—or risk falling ...
For the past two years, marketers have been learning how to prompt AI systems by throwing ideas at the wall and seeing what ...
A few highlights: Wendy’s hypes four of its Saucy Nuggs flavor options: buffalo, honey BBQ, garlic parm and spicy ghost ...
Breaking and Entering Media’s latest podcast episode features MoonBrew’s Ronak Patel discussing the importance of calculated ...
Colgate-Palmolive Co. has chosen Walrus to handle creative for its Hello brand, and the independent agency’s first work for ...
Social video app evolves its ad offering so brands can bid on keywords, acting more like traditional search marketing.
DTC brand Kizik is trying to differentiate itself for its hands-free footwear but competitors, including Skechers, are hot on its heels.
More than a dozen executives at indie shops including W+K and Mischief USA share their advice and success stories.